A portrait of Frankelly Valdez wearing a blue suit and glasses in front of a white background

Hi, I'm Frankelly Valdez! 👋🏼 a Philadelphia-based Product Designer

I'm currently a full-time Product Designer at IKEA, where I design digital products aimed at improving everyday life for many people. With a focus on user-centered design and data-driven decision making, I'm passionate about creating experiences that are both functional and visually appealing.

General Design Work

Since I come from a generalist design background, some people may consider me a multifaceted designer. Here’s a little taste of other things I can do.

A logo that reads "FrankThreads" over a grapefruit colored background, the logo has a 3d effect

FrankThreads

Branding and identity, e-commerce web design

Two phones displaying the Marker Investment website floating in front of a green background

Marker Investments

Branding and identity, custom web design and development

A stack of stickers that spell out the word "Jawn" in a cursive typeface.

Jawn Stickers

Custom print merchandise design

A photo of Frankelly sitting in a living room setting while in front of a laptop reading from his notepad.

About

Award-winning Product Designer with 10+ years of experience in user-centric design for various industries, including startups, Fintech, SaaS, e-commerce, small businesses, and more. Skilled in collaborating with cross-functional internal and external teams to deliver joyful experiences and improve the customer journey on both local and global scale.

In his spare time, he likes to take beautiful photos, interview people on his podcast, and make music. He also likes spending quality time with his family. He reads a lot and believes that every day should be used to learn something new. Here’s his reading list.

Things I like to brag about

Branding and identity, e-commerce web design

Branding and identity, e-commerce web design

Branding and identity, e-commerce web design

What some people are saying about me

"His empathy and desire to understand the users resulted in intuitive and desirable interfaces that were quickly adopted by stakeholders. If I were to build my Product Team today, no doubt, Frankelly would be the first designer I would ask to come on board!"

Galina Sidarenka pictured here wearing a navy blue button shirt and smiling

Galina Sidarenka

Staff Product Manager @ CNN Business

"I had the great pleasure of being on the same team as Frankelly at eMoney. I found that his designs always addressed the various stakeholders' requests, while ultimately keeping the user in the forefront."

A portrait of Caroline Byler, smiling and wearing glasses in front of a white background

Caroline Byler

Product Manager @ Envestnet

"Frankelly lives and breathes the user experience. He has an amazing talent for taking a challenging and cumbersome experience and turning it into something simple and enjoyable for all users."​

A portrait of Holly Cusack, smiling in front of a blurry background

Holly Cusack

AVP, Application Development @ Lincoln Financial Group

"His passion for bringing joyful user experiences to everyone is what separates him from other designers. His keen ability to perform interviews and usability tests with users will lead to comfortable, well-designed user experiences."

A portrait of Brandon Au wearing a black sweater with a white undershirt, glasses and smiling in front of a beige background

Brandon Au

Software Engineer @ OpenGov

"He is also a very wonderful person to work with. He is personable, collaborative, and supportive of all his teammates. He is eager to learn from others and has an excellent understanding of how to best partner with User Research."

A portrait of Justin Davis, smiling and wearing a purple button shirt and glasses with an off-focused forest setting in the background

Justin Davis

Senior User Experience Researcher @ Fidelity Investments

"Working with Frankelly has been a true pleasure. He is super easy to work with, dedicated, hardworking, and shows a true eye for design. He always strives to create solutions that are both visually striking, but also simple and intuitive."

A portrait of Justin Davis, smiling and wearing a purple button shirt and glasses with an off-focused forest setting in the background

Belcky Bayard

Front-End Web Developer @ Vistar Media

"Frankelly is a true team player and collaborator, he fostered a positive work environment and encouraged collaboration among all team members. His positive attitude and dedication to his craft made him a pleasure to work with."

A portrait of Justin Davis, smiling and wearing a purple button shirt and glasses with an off-focused forest setting in the background

Bryan Mey

Senior Software Engineer @ Villanova Tech

Want to chat with me?

I'm always open for new projects, collaborations, talking shop or
just a friendly hello 😊

Schedule a meeting